B2B Marketing Lead
Location
San Francisco, CA
Employment type
Full-time
About us
We're building the creative layer for modern communication. Every month, over a billion people make presentations — but the tools they use to make them haven't evolved in decades. We're changing that, using AI to disrupt a massive market.
📈 Millions of people rely on Gamma to create, teach, and persuade, creating more than 1 million gammas every day.
💻 We see Gamma as the next great workplace tool, combining viral B2C love with a massive B2B opportunity. We believe AI can be a true creative partner: one that understands context, clarity, and taste.
💸 We’ve reached a $2.1B valuation, crossed $100M in annual recurring revenue, and have been profitable since 2023.
💙 We're an imaginative, passionate team who takes our work seriously, but not ourselves. Our culture is warm, a little quirky, and fueled by curiosity.
About the role
You'll define and scale how Gamma reaches teams and businesses as we grow from 50+ million individual users to becoming the go-to visual communication platform for companies worldwide. This means owning end-to-end B2B marketing strategy from positioning and messaging to campaign execution and lifecycle optimization, pioneering the playbook for business marketing at a hyper-growth AI company. You'll design product-led growth experiments that convert individual users into team buyers while embracing Gamma's operating principle: "Don't be boring."
As our founding B2B Marketing Lead, you'll create compelling marketing assets that tell the story of AI-powered content creation for business teams, develop customer and market research programs to understand business use cases and buying behaviors, and build scalable (AI-first) marketing operations and measurement frameworks. You'll partner with product on roadmap priorities, establish Gamma's voice in the business market through thought leadership and customer stories, and drive organic business adoption and expansion revenue.
Our team has a strong in-office culture and works in person 4–5 days per week in San Francisco. We love working together to stay creative and connected, with flexibility to work from home when focus matters most.
What you'll do
  • Own end-to-end B2B marketing strategy, from positioning and messaging to campaign execution and customer lifecycle optimization
  • Design and execute product-led growth marketing experiments to convert individual users into team buyers and drive organic business adoption and expansion revenue
  • Create compelling marketing assets that tell the story of AI-powered content creation for business teams, going beyond traditional B2B playbooks
  • Develop customer and market research programs to deeply understand business use cases, buying behaviors, and growth opportunities
  • Partner with product on roadmap priorities for business features
  • Build scalable (AI-first) marketing operations and measurement frameworks to track business growth metrics and ROI
What you'll bring
  • 10+ years of marketing experience with 4+ years scaling B2B PLG businesses from early to later stages
  • Exceptional storytelling skills with ability to read the room and communicate the power of an AI tool in a nuanced way to various stakeholders
  • Experience marketing products that have crossed from consumer to B2B
  • Deep understanding of product-led growth motions and how to convert self-serve users into team and enterprise buyers
  • Strong analytical skills with ability to build measurement frameworks and track business growth metrics
  • Comfort with AI tools and ability to build AI-first marketing operations
  • Experience establishing brand voice and thought leadership in business markets (Nice to have)
Compensation range:
$175K - $225K base, plus competitive equity.
Final offer amounts are determined by multiple factors, including but not limited to experience and expertise in the requirements listed above.
If you're interested in this role but you don't meet every requirement, we encourage you to apply anyway! We're always excited about meeting great people.
Marketing at Gamma
How we live Gamma's operating principles
1
Don't be boring
Our marketing should be as imaginative as the product we're building. Check out our viral Severance and Mission: Impossible parodies. Or our tarot card readings at Dreamforce that pretty much broke the exhibit hall.
2
Stay scrappy
Even with our lean team, our marketing is full-stack, operating in every channel, surrounded by an ecosystem of partners that make us look like a team 10x our size.
Move with urgency
When there's a timely opportunity, we're on it. In less than a month, we pulled off our Gamma 3.0 launch that got millions of views on just day one.
4
Raise the bar
We take big swings. Check out our drone show. Or our three-eyed cat billboard. And we've got plenty more tricks up our sleeve.
Our marketing team sizzle reel
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Life at Gamma
🤝 You’ll fit right in if…
  • You get energy from small teams doing big things.
  • You love when design, code, and storytelling overlap.
  • You default to action, even when the answer isn’t clear yet.
  • You value details, but know when to ship and move on.
  • You bring both the spreadsheets and the sparkle, equal parts workhorse and unicorn.
  • You believe AI should amplify creativity, not replace it.
  • You know kindness and intensity are not opposites.
  • You like working with people who care deeply: about their craft, their teammates, and the users on the other side of the screen.
💙 Who we are
Gamma is full of imaginative, passionate people who take their work seriously but not themselves. The culture is warm, a little quirky, and fueled by curiosity. It’s the kind of place where you’ll debate a pixel on Monday, laugh over someone’s keyboard setup on Tuesday, and ship something remarkable by Friday.
We care about craft, move with intention, and don’t mind getting a little scrappy. It’s fast, creative, and occasionally chaotic — but that’s what makes it interesting.
💬 Here’s a bit about what it’s like to work here, from people on the inside:
We asked the team what makes Gamma, Gamma. Here were some of their answers:
  • "quirky, inspiring, fun, a little wild in the best way"
  • "You can have an idea and just run with it."
  • "Everyone’s talented and humble — the mix keeps you sharp."
  • "We ship cool stuff, learn a ton, and laugh a lot doing it."
Meet the team
We're a team of dreamers and doers building in beautiful San Francisco 🌉
We're kabbadi enthusiasts, pickleballers, dog herders, woodworkers, keyboard nerds, potters, and more — and we can't wait to meet you!